Elevating Electronics with BACKMARKET: A Multilingual Journey

About Backmarket

BACKMARKET is a pioneering leader in the refurbished electronics market, providing high-quality, sustainable, and affordable options.



Spain / Germany / UK


From 2021

Challenges and goals:

We aimed to increase Backmarket’s online presence across English, German, and Spanish-speaking markets. The challenge involved implementing specific positioning strategies, performing competitive SERP analysis, and aligning with industry trends. We also committed to creating content that could engage users and build trust.

Our Solution

Keywords Research

Conducted extensive research on relevant keywords in English, German, and Spanish to create a foundation for SEO strategies.

SEO Copywriting - Products

Crafted SEO-optimized product pages in three languages, targeting the identified keywords.

Competitive SERP analysis

Analyzed search engine results pages to identify competition and potential areas for improvement.

Competitive Benchmark

Kept abreast of industry trends to ensure Backmarket remains innovative and relevant.

Impact & Results:

The collaboration yielded substantial benefits. Backmarket has seen noticeable growth in its online presence across the English, German, and Spanish markets. Our strategic positioning efforts and Optimisation for search rankings resulted in increased traffic and brand awareness. This successful partnership has led to a long-term collaboration focused on maintaining Backmarket’s leadership in the refurbished electronics industry.

Share this project

Contact us through our
contact form to get started.

Testez la puissance de votre site internet

Utilisez notre scanneur gratuit pour évaluer la performance de votre site internet. Testez la page que vous souhaitez et améliorez votre classement dans les moteurs de recherche.

Obtenez gratuitement le score SEO de votre site !

Is Your Website Powerful?

Use our free checker to evaluate your website’s search experience. Scan any web page and improve your search engine rankings.

Test your website’s SEO Score for free!

Ist Ihre Website leistungsfähig?

Nutzen Sie unseren kostenfreien Website Scanner, um die Leistungsfähigkeit ihrer Website zu prüfen und ihr Suchmaschinenranking zu verbessern

 Erfahren Sie kostenfrei ihren SEO Score!

Join the Factory!

Subscribe to our newsletter and keep up to date with the latest news on design, marketing, AI, SEO and much more.