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DeutschDr. Cuno – Premium WordPress Website for Facial Surgery
About the Project
Dr. Alexander Cuno is a Geneva-based surgeon specialising in advanced facial surgery, including primary and revision rhinoplasty. The goal was to create a multilingual WordPress site with a refined, discreet aesthetic that inspires trust, while standing out in a competitive medical market.
Client
DR CUNO
Country
Switzerland
Year
2025
Challenges and goals:
The site needed to combine a premium brand identity with functional performance, intuitive navigation, and SEO-friendly architecture. Key objectives included integrating a 3D model for visual impact, ensuring multilingual support (FR/EN/DE), and delivering an elegant yet conversion-driven design that resonates with high-end patients.
Our Solution
Impact & Results:
The new website positions Dr. Cuno as a leader in premium facial surgery in Geneva, with a distinctive, modern, and trustworthy online presence. The integration of a 3D model creates a unique patient experience, while the multilingual and mobile-optimised build ensures accessibility for local and international clients.
The reasons why
Alexander Cuno’s branding conveys elegance, confidence and exclusivity through a minimalist “AC” monogram and sophisticated typography, reinforced by a sober palette of black, white and metallics. Visual consistency across all media (cards, web, badges) ensures recognition and projects a prestigious medical image.
In terms of UX/UI, the design prioritises patient confidence with clear and approachable messages, an ordered hierarchy of information and a balance between the emotional (human images) and the technological (3D visualisations). The site, clean and sophisticated, uses elegant typography, high contrast and white space to convey calm and professionalism.
The big differentiator is the integration of an interactive 3D model that allows the different procedures to be explored in an innovative and didactic way. This reinforces the perception of modernity, transparency and vanguard, placing Dr. Cuno’s practice at a competitive and memorable level within the plastic surgery sector.
